1.5% SMART LISTING FEE
Full-Service 1.5% Listing Fee in the Triangle, NC
Sell your home with thoughtful preparation, strategic pricing, professional marketing and experienced negotiation—while keeping more of your equity.
Blue Orchid Realty provides full-service listing representation for homeowners throughout Cary, Apex, Raleigh, Holly Springs, Durham and Chapel Hill.
The 1.5% fee covers Blue Orchid Realty’s listing-side services. Buyer-agent compensation, if offered, is separate and negotiable.
14+ years in Triangle real estate
Design-informed preparation
250+ successful closings
Broker-led with team support
A BETTER SELLING MODEL
Lower fee does not mean less service.
Blue Orchid Realty combines thoughtful home preparation, local pricing analysis, polished marketing and experienced negotiation in one complete listing service.
Emme Zheng leads the pricing, preparation and negotiation strategy for every listing, supported by a team that keeps marketing, showings and the transaction moving smoothly through closing.
LISTING-FEE CALCULATOR
See the difference for your expected sale price.
Adjust the comparison rate to review illustrative listing-side fees. Actual fees and services vary by brokerage.
EVERYTHING YOUR SALE NEEDS
What the 1.5% listing fee includes.
A complete, hands-on service — not an MLS-entry package.
Design-Driven Preparation
Clear priorities for presentation, layout, lighting, repairs and high-impact improvements.
Showing Management
Organized access, seller communication, buyer feedback and timely follow-up.
Strategic Pricing
A property-specific CMA shaped by condition, competition, buyer behavior and neighborhood trends.
Offer Strategy and Negotiation
Careful evaluation of price, financing, contingencies, timing and estimated net proceeds.
Professional Marketing
Photography, floor plans, listing copy, MLS exposure and broad online syndication.
Contract-to-closing Support
Guidance through inspections, repairs, appraisal, attorney coordination and funding.
COMPARE THE SERVICE — NOT ONLY THE PERCENTAGE
A clear middle ground.
250+ successful closings across the Triangle
A selection of recent sales across Cary, Raleigh, Apex, Holly Springs, Durham, Chapel Hill and Greater Triangle Area.
“Emme guided me through the entire selling process, from staging the house with live plants to closing. Blue Orchid Realty is truly full-service, with a transparent 1.5% listing fee and no hidden gimmicks.”
Amber & M. W. · Sellers · Durham, NC · 2024
SELLING WITH BLUE ORCHID REALTY
Our Listing Process, Step by Step
From consultation and preparation to negotiations and closing, every step is designed to help sellers make informed decisions and move forward with confidence.
Initial consultation
We walk through your home, discuss your timeline, and give you a clear picture of the market and what to expect — before making any commitments.
Marketing and showings
MLS listing, full web syndication, active showing management, and real-time feedback — with clear communication throughout.
Pricing strategy
A full comparative market analysis — neighborhood trends, recent sales, active competition, condition, and upgrades — to arrive at a price that attracts real offers.
Offer review and negotiation
Skilled offer evaluation, price negotiation, repair requests, appraisal management — with your net proceeds guiding every decision.
Preparation and photography
Designer-guided prep and staging recommendations, followed by editorial-quality photography and floor plans before your home goes live.
Closing and funding
Coordination with your attorney, lender, and the buyer's team — clear guidance from contract to keys, through funding.
COMMON QUESTIONS
Frequently Asked Questions About 1.5% Listing Fees
YOUR TRIANGLE LISTING AGENT
Meet Emme Zheng.
Emme Zheng is the Broker-Owner and Broker-in-Charge of Blue Orchid Realty.
With more than 14 years of Triangle real estate experience and over 250 successful closings, Emme helps sellers understand how buyers may respond to a home’s layout, condition, finishes and overall presentation.
She holds the SRS® Seller Representative Specialist and ABR® Accredited Buyer’s Representative designations.
Bilingual service in English and Mandarin Chinese.
PROPERTY-SPECIFIC SELLER REVIEW
What could your home sell for — and what might you keep?
Talk with Emme about your home’s likely value, preparation priorities and estimated net proceeds.